Vision Fail?

Walking into town this evening I passed and initially read out of the corner of my eye (in mitigation it was in very blocky all capitals): 2 FOR 1 ON DESIGNER CLASSES FROM £99.

I stopped and reread more carefully. I was misreading. But for how long will that be true?

The pretty girl behind the take-me-seriously frames could just as easily be advertising privatised higher education as specs.

And, yes, I know I'm overdue for an eye test, but I already know the results.